Overview
Branding and animation for PepsiCo’s online video series and podcast, In Your Shoes with Mauro Porcini. The podcast features some of the world’s most innovative minds, as they delve into their vision, values and experiences that drive their creative journey. 
Design and Animation Strategy
Playing with quotation marks to create a flexible system that allows us to frame content, be it quotes, or images. The animation style is snappy, inspired by Mad Men style graphics and jazz. The intro animation and graphics are adapted for Youtube, Vimeo and IG stories.